Sunday 29 April 2012

Food Hotel Asia 2012

Food Hotel Asia (FHA) is a biennial trade show started in 1978 showcasing food and hospitality products around the world. 
The recent FHA this year; FHA 2012 is the largest ever held in Singapore with 2,800 exhibitors from 71 countries taking up Hall 1 all the way to Hall 9 in Singapore Expo! That is over 92,000 square metre of space! It was held from 17 to 20 April 2012 at Singapore Expo. The show spanned across the various sectors such as Food, Hotel, Bakery & Pastry, Hospitality and Tea & Coffee.

How can any foodie miss this experience! I shall let the pictures do the 'talking'!
Cupcakes
Cake
Cake
Tigerson Philti - Art of Cake Design and Chocolate Ornament
Tigerson Philti - Edible Chocolate Prints [Left to right: LV Bag, Mahjong Tiles]
Chocolate Louis Vuitton (LV) bag or Mahjong, anyone?
Coffee
Coffee
Coffee art!


Ice Cream - Movenpick
Movenpick, Swiss ice cream.
Kindori Ice Cream
Kindori Malaysia Ice Cream with its concept of frozen fresh fruits (blast frozen) blended with fresh milk base. They were looking people interested in bringing the ice cream concept to Singapore (franchise model).

Automated Ice Cream Machine
Customers just need to press the black button and the machine will automatically move the cone upwards, let the ice cream dispense on it. When it is done, the machine will move the cone downwards. Can start putting a coin or note slot so that when $1 or $2 is slotted in your can get your ice cream! Imagine Ice Cream vending machine.
Stick Skewering Machine by Kong Shiang Engineering
Stick Skewering Machine by Kong Shiang Engineering (KSE) a Singapore company.
Bread Vacuum Suction Depanner
Yamato Manufacturing
Yamato Manufacturing is a Japanese manufacturer of noodle making machines and equipment.
Yamato Manufacturing
Yamato Manufacturing 
What is the best way to show case your noodle machines and equipments capabilities? Well, make and cook the noodles and let visitors sample them!
Yamato Manufacturing  - Sampling Hours
Yamato Manufacturing  - Yakisoba
I was in time for their Yakisoba sampling.
Yamato Manufacturing - Ramen
Guess what, I went back on the 3rd day and saw them distributing the Ramen for sampling.


Pure-Bred Iberico Pig
Pure-Bred Iberico Pig - Ham
Left to right: Abalone, Lobster 
Yes! There was even abalone (available for sampling) and lobster!
Seafood
Seafood
Looks like a fish market? Well, these are real! Seafood, snowcrabs, clams, fish, lobsters, scallops! 

The pictures above are just the tip of the ice berg. The show is so big that it is hard to cover everything. There were bakery (bread, cakes, biscuits), beef, pork, parma ham, hot dog bun, korean kimbap, green tea, strawberries, pizza, coffee machines, machines of all kinds, wine, ice cream, fish, salmon, vegetarian, fruit juice..the list is endless! 

The show attracted such a huge crowd that there was a traffic jam into expo. Moreover, I had to queue 1 hour just to get my pass even though I had pre-registered. Still it was well worth the wait!
The next Food Hotel Asia 2014 will be held on 8 to 11 April 2014! Can't wait, hope I can visit it then!

11 comments:

  1. i wanna try the yakisoba :) did you sample everything there?

    Latest: Of Latest Hit: Sesame Ramen

    ReplyDelete
    Replies
    1. haha, I only covered the tip of the ice berg! I wish I could cover and try everything!

      Delete
  2. Ehhh? I didn't know that there's such an event! Ahh 2014? That's so far away! Alright, shall wait patiently...

    ReplyDelete
    Replies
    1. Hi Edward

      it is only for trade visitors only. Hope I will still have a chance to go there in 2014!

      mark it in your calendar haha =)

      Delete
    2. Oic... hehehe ok Thanks!

      Delete
  3. Love those chocs! How fun :) Just back from shopping trip in Korea. Lots of blog hopping to catch up :) Have a good week ahead!

    ReplyDelete
  4. Hi Blackswan

    wow! Korea! Can't wait for the posts!!

    ReplyDelete
  5. So much to see, smell and taste! This should take at least one whole day to go through everything.

    ReplyDelete
    Replies
    1. It's over 92,000 square metre. 1 whole day will be insufficient. I went on two afternoons. Did not even over 30% of it.

      Thanks for dropping by!

      Delete
  6. I am not a dessert person but sure the waxed duck is one I can't resist plus the ham too.

    ReplyDelete
    Replies
    1. There was a big crowded gathered around the waxed duck! all waiting for more food, well I skipped that as I wanted to cover as much as possible.

      The ham was good. Ate from 2 different stalls. =)

      Delete

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