Food Hotel Asia (FHA) is a biennial trade show started in 1978 showcasing food and hospitality products around the world.
The recent FHA this year; FHA 2012 is the largest ever held in Singapore with 2,800 exhibitors from 71 countries taking up Hall 1 all the way to Hall 9 in Singapore Expo! That is over 92,000 square metre of space! It was held from 17 to 20 April 2012 at Singapore Expo. The show spanned across the various sectors such as Food, Hotel, Bakery & Pastry, Hospitality and Tea & Coffee.
How can any foodie miss this experience! I shall let the pictures do the 'talking'!
|Tigerson Philti - Art of Cake Design and Chocolate Ornament|
|Tigerson Philti - Edible Chocolate Prints [Left to right: LV Bag, Mahjong Tiles]|
|Ice Cream - Movenpick|
|Kindori Ice Cream|
Kindori Malaysia Ice Cream with its concept of frozen fresh fruits (blast frozen) blended with fresh milk base. They were looking people interested in bringing the ice cream concept to Singapore (franchise model).
|Automated Ice Cream Machine|
Customers just need to press the black button and the machine will automatically move the cone upwards, let the ice cream dispense on it. When it is done, the machine will move the cone downwards. Can start putting a coin or note slot so that when $1 or $2 is slotted in your can get your ice cream! Imagine Ice Cream vending machine.
|Stick Skewering Machine by Kong Shiang Engineering|
|Bread Vacuum Suction Depanner|
What is the best way to show case your noodle machines and equipments capabilities? Well, make and cook the noodles and let visitors sample them!
|Yamato Manufacturing - Sampling Hours|
|Yamato Manufacturing - Yakisoba|
|Yamato Manufacturing - Ramen|
|Pure-Bred Iberico Pig|
|Pure-Bred Iberico Pig - Ham|
|Left to right: Abalone, Lobster|
Looks like a fish market? Well, these are real! Seafood, snowcrabs, clams, fish, lobsters, scallops!
The pictures above are just the tip of the ice berg. The show is so big that it is hard to cover everything. There were bakery (bread, cakes, biscuits), beef, pork, parma ham, hot dog bun, korean kimbap, green tea, strawberries, pizza, coffee machines, machines of all kinds, wine, ice cream, fish, salmon, vegetarian, fruit juice..the list is endless!
The show attracted such a huge crowd that there was a traffic jam into expo. Moreover, I had to queue 1 hour just to get my pass even though I had pre-registered. Still it was well worth the wait!